RefreshRank
RefreshRank Operating HandbookRevision: August 2026

Section 1 · General

Everything you need to go from install to your first approved refresh - usually about five minutes plus one sync.

1.1System description

RefreshRank has two halves: a lightweight WordPress plugin that lives in your wp-admin, and the RefreshRank service, which talks to Google Search Console, computes decay scores, and runs the AI rewrites. Your WordPress site never stores Google tokens and never talks to an AI provider directly - only the RefreshRank service does.

1.2Handbook contents

SectionContents
SEC 2 · Normal procedures Install, create a free account in one click, connect Search Console, first sync.
SEC 3 · Refresh system The five rewrite tasks, the review diff, and how revisions keep every change reversible.
SEC 4 · Plans & limits The free plan, paid tiers, promo codes, and white-label client reports.
SEC 5 · Abnormal procedures Empty queues, connection errors, rate limits, and stale caches - with recoveries.

1.3How decay scoring reads your content

Every page on your site gets up to 16 months of Search Console history, grouped into 28-day windows. The decay score compares your most recent window against the three before it - falling clicks, falling click-through rate, and slipping average position all raise the score. The win-back estimate ("Potential") sizes how much traffic a refresh could plausibly recover, which is what the queue is sorted by: fix the most valuable problems first. The daily sync also collects each page's top real search queries, which feed the rewrite drafts.

NoteRefreshRank never publishes anything on its own. Every AI proposal is a side-by-side diff you approve or reject, and every approved change is saved as a standard WordPress revision.